No Clichés. No Jargon. No Problem.
I won’t give you standard, run-of-the-mill content. Plain and simple. My brain is an idea factory housed with divergent, sometimes outright uncanny, thoughts. But don’t be scared. I am able to take my avant-garde parade of ideas, coax them down to my client’s desired tone and style, and produce rich, vibrant and reader-friendly copy. Through earnestly listening to what you want, I can take your marketing vision and mold it into 100 percent non-recycled, consumer-friendly material. What you want is what you get.
Breadth of writing services include:
Article Writing
From technical to feature writing, I can tackle a wide variety of articles. I understand that writing is more than the 5Ws. It’s about fusing words together to exude the right style and tone for the topic at hand.
Blogging
A conversational approach to getting your message out, blogging is here to stay, and is a communication vehicle you shouldn’t sweep under the rug.
Corporate Copywriting
There is a thick membrane of jargon encroaching on corporate America called corporate-ease. Marketing collateral, brochures and other corporate identifiers are cursed with stale, desensitized phrases and regurgitated words like best practices, ROI, solutions, efficiency, etc. Not only does this type of writing disinterest the reader, but it doesn’t showcase your company’s personality and brand. My writing unites professionalism with personality.
Editing and Fact Checking Services
One word or one mistakenly used comma can completely derail a document’s intended message. Don’t be a victim of bad grammar, poor word choice or inaccurate information.
Press Releases
“We are pleased to announce the arrival of ….” You can probably take an educated guess as to what information follows this clichéd introduction. Press releases shouldn’t be a template with a few words switched out. No journalist is going to pick up a stale and uninteresting press release. Don’t tell the story; paint the picture. Find the newsworthy angle. If you can’t find any hot-off-the-press value in your news release, you shouldn’t be sending it out.
SEO Copywriting
Regardless of the earth shattering caliber of your web copy, if your writing isn’t optimized with the right keywords, your target audience will rarely find you in their online search. SEO copywriting is about writing captivating copy that is also search engine effective.
Website Content
Your website is designed, the graphics are programmed, but the Greek text still lingers. One of the most common problems organizations face when creating their website is treating the copy as an afterthought. More often than not, copy is simply thrown on a website and given zero time and attention. The words on your organization’s web page should reflect your brand as much as the design, and exude your organization’s tone.
